• Acn

    ACN is the largest direct-seller of telecommunications and other essential services for home and small businesses. Celebrating 20 years in business in 2012, the ACN business opportunity is available in 23 countries on 4 continents.

  • Amway

    Based in Ada, Michigan, USA, Amway is today one of the world’s leading direct selling businesses, operating in more than 100 countries and territories with a total turnover of over 10 billion US$. Amway is active in 29 European countries. Amway sells high-quality beauty, nutrition and home care products.

  • Captain Tortue

    Captain Tortue is the French leader of ready-to-wear direct sales, with four brands, Capt’n Tortue, Miss Captain, Lady Captain and Java. The Aix en Provence based company started in 1993 to design and produce women and children clothes.

  • Energetix

    ENERGETIX Bingen designs, manufactures and markets exclusive designer jewellery incorporating high quality permanent magnets. The German based company was founded in 2002 and operates all over the world.

  • Herbalife

    Herbalife is a global nutrition company. Its products include protein shakes and snacks, vitamins and nutritional supplements, sports, energy and fitness drinks, skin and hair care products. All Herbalife products are developed with proven nutrition science.

    Isagenix International

  • Become a
    Corporate Member

    Corporate Membership is open to all multinational companies operating in Europe who abide by the Seldia Codes of Conduct and are members of at least three DSAs in membership of the Association.

    Seldia membership provides the opportunity to:

    • gain access to information on EU legislative developments affecting the direct selling industry;
    • influence the EU legislative agenda;
    • benefit from access to Seldia's legal expertise in EU affairs;
    • become involved in Seldia's Legal Affairs committee and so influence its lobbying actions;
    • be part of Seldia's influential Companies Committee;
    • network with colleagues at European CEO's meetings;
    • gain access to Seldia website's private section and its Legal Compendium;
    • obtain statistical information on direct selling in Europe (statistics);
    • in co-operation with local DSAs become involved in resolving challenging issues

    For more information, contact the Seldia office at This email address is being protected from spambots. You need JavaScript enabled to view it.

  • Juice PLUS + Company

    Located in Tennessee, The Juice Plus+ Company has evolved from a small, direct-sales company into a company operating in more than 20 countries, and now stands at the forefront of the health and wellness industry selling nutritional products and food-growing systems that enhance people’s health and well-being.


    Kyäni is an Idaho Falls based health and wellness company offering high-impact nutritional supplements. The Kyäni product range features Kyäni Sunrise, Kyäni Sunset, Kyäni NitroFX and Kyäni Nitro Xtreme. Kyäni also provides a lucrative business opportunity.

  • LR Health & Beauty

    LR Health & Beauty was founded in 1985, in Germany. The company sells skin care, fragrances and cosmetics. LR operates in 32 countries worldwide and is one of the most successful direct selling company in Europe.

  • Mary Kay

    Mary Kay was founded in 1963. The Dallas based company sells skin care and color cosmetics in more than 35 countries around the world.

  • Morinda

    Morinda Bioactives, formerly known as Tahitian Noni International, is a direct selling company committed to the marketing and selling of natural medicinal plant bioactives. Morinda Bioactives is a private held company founded in 1996 with headquarters in Utah, United States.

  • Natura 4 ever

    Natura4Ever is a Luxembourg based company selling a broad variety of wellness products and cosmetics

  • NL International

    NL International commercializes under the Beautysané® brand a range of French made products, dedicated to shape and well-being. Available around the world, these products are distributed exclusively through a direct selling network.

  • Nu Skin

    Nu Skin Enterprises is a global direct selling company with operations in 52 markets worldwide. The Company develops and distributes anti-aging personal care products and nutritional supplements under its Nu Skin and Pharmanex brands, respectively.

  • Oriflame

    Oriflame is a Swedish company selling skincare and beauty products. One of the fastest growing beauty companies selling direct, Oriflame is present in more than 60 countries, of which it is the market leader in more than half.

  • OZZE Couture

    Ozzé couture is the first French direct selling business offering sew workshops and sew articles. The company has been created in 2016 by the Belgian and French CTC Group (Creative Textile & Craft Group), one of the most important actor in the direct selling sector in France and Belgium.

  • Party Lite

    Partylite is the world's largest direct seller of candles, candle holders and home accessories. The company is present all over Europe and counts over 68,000 distributors worldwide.

  • PM International

    Founded in 1993, PM-International is one of Europe’s largest direct marketing companies in the areas of health, wellness and beauty. It offers high-quality food supplements and cosmetics and is present in over 35 countries.


    USANA Health Sciences is one of America’s leading companies in the field of health and nutrition. USANA sells superior product lines that customers can always trust and offers innovative network marketing program with a fair and balanced compensation plan for USANA Associates. The company was implemented in the UK and the NL since 1998 and in 2012 France and Belgium. 


    Seldia Supports


    The Women Entrepreneurship Platform is a not-for-profit organisation founded by Seldia in 2013 with the objective of raising awareness about the barriers preventing women from taking the entrepreneurial path and creating their own business.

    For more information click here.



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